Who are you?
I’m Claudiu Chiru and I love building businesses, relationships, teams, business lines, ideas and dreams.
I am realistic, analytical and look at any event from multiple perspectives. I like to learn constantly, to offer everything I have accumulated over time, experience, knowledge, a fresh way of seeing things, and to acquire new sources of growth and development, for both my clients and myself, personally!
Why did you begin this career as a consultant, coach, and mentor?
Because I felt that I could do more, that I could help, that I could participate in the development of the business environment.
Because I felt I could do a lot of good and bring joy and prosperity to those who want and embark on this journey.
Because I strongly believe in the development of local companies, the teams that make them up, and the improvement of our quality of life as a whole.
How do you KNOW you made the right choice?
How can you tell if I’m the right person for your project?
Very simple – I invite you to see the section for
… to which I add:
When do you know you’re successful?
when I see that results meet or exceed the agreed objectives.
when I feel the excitement of a meeting, when clients realize that things can be done differently, when things become more clear and they realize that they already have the tools to take action.
when we find together that solution that takes the business from where it got stuck to a new level.
when new and exciting opportunities arise and the company’s energy level is channeled towards growth.
The best part?
I feel like every project pushes me to grow.
What sets you apart?
In short?
My certifications and…
… my experience in middle and upper management
In this position, I was responsible for the development of the business plan and its implementation in order to reach the set objectives.
I negotiated contracts with suppliers, both locally and internationally.
I reorganized the internal structure of the company, departments, and teams in order to increase performance.
I also developed commercial strategies in line with the company’s objectives and optimized the product line, coordinating distribution and assessing financing needs. I conducted market research to identify new opportunities and oversaw a team of nine people with over 50 indirect reports.
In this position, I have achieved the following:
Developed a nationwide distribution network.
Developed strong relationships with key customers across the country.
Defined long-term strategic plans for customer development, achieved sales targets, worked with distributors/buying managers/online retailers and monitored retail managers’ supply chains.
I led sales operations to accelerate sales growth, improve profitability and achieve market share growth goals.
Forecasted customer receivables, created marketing and sales plans, collaborated with distributors/merchandisers/trade teams in resource allocation and oversaw in-market implementation of brand management objectives.
Interacted with various departments, prepared campaign plans, evaluated market data for audits, designed action plans, and enforced and implemented policies and procedures.
Improved the optimization of distribution routes for the Philips Avent brand and Philips became number 1 in the market in terms of market share.
Results:
Developed strategies to improve sales, optimized inventory management, aligned lending policy with business needs and driven continuous improvements.
Oversaw the sales portfolio, developed the annual budget, monitored and implemented the company’s brand image in the market.
Implemented distribution strategies in line with business plans for key account managers.
Integrated market research results into commercial policy, improved commercial planning, coordinated projects to improve financial results.
Evaluated staff performance and encouraged alignment with company values and vision.
